VeryGC.com
Gold Coast Tourism
Task: Gold Coast Tourism wanted to increase visitor numbers through a new marketing campaign and website. They wanted to convey a unique & luxurious feel to reflect the type of experience visitors could have in the Gold Coast, especially affluent couples in their 20s to 40s.
Outcome: This project was extremely challenging time-wise & I feel what was achieved in this time was impressive. The homepage on the current site has been changed from the design I did 2 years ago, to one that doesn't even work in Firefox, but other than that most of the site is still the same. As well as the main tourism site, we also designed and built a customised membership registration website and database to store the product listings. Behind the scenes, this was very detailed and complex but the user experience for registration was a simple step by step process.
"Gold Coast Tourism has been striving to raise the standards within our destination and provide a benchmark for future activities, and the completion of VeryGC.com has achieved this."
CEO, Gold Coast Tourism